Mastering marketing data
Marketing data is everywhere, but turning it into meaningful insight is what drives smart decisions. This Collection breaks down key marketing metrics, analytics, and performance data in a clear, practical way. Learn how to interpret results, spot trends, and use data confidently to improve campaigns and outcomes.
Market Research and Consumer Behavior
IE Business School, Shameek Sinha
Digital Marketing and Data Driven Analytics
Brenda Aranda, Fernando Sierra Saavedra, Tecnológico de Monterrey
Data-Driven Decision Making
Alex Mannella
Fundamentals of Google Analytics
Jeff Sauer
Download the Uptime app to
Select your mode to read, listen or watch
Customize the audio speed and voice
Choose from every topic imaginable
Bookmark titles for later
Save the best bits and top tips with Sparks
Stand out from the crowd
Uptime helps you save time, reach your goals, and feel more confident across any area of your life.
