Join Uptime to get the key ideas from

COURSE HACK

Digital Marketing and Data Driven Analytics Summary

Brenda Aranda

Digital Marketing and Data Driven Analytics

by Brenda Aranda

Digital Marketing and Data Driven Analytics

Brenda Aranda

Clock Icon5 min
Insight Icon3 key insights
Audio IconVisual, audio & text

This edX course from Tecnológico de Monterrey explains the basics of digital marketing and the importance of metrics and analytics in setting up successful campaigns.

Get the app now

Digital Marketing and Data Driven Analytics

by Brenda Aranda

Digital Marketing and Data Driven Analytics

Brenda Aranda

Overview

In a world where every business is online, you're dead in the water if you don't have a great website. The ever-changing Google algorithm keeps digital marketers on their toes, and strategies have to shift often to keep up. How can your business structure a solid digital marketing plan to keep you in front of your target audience?

Fernando Sierra Saavedra and Brenda Aranda are professors at the EGADE Business School at Tecnológico de Monterrey, with extensive private and academic experience. In the Digital Marketing and Data Driven Analytics edX course, these instructors provide a detailed look at web optimization and the benefits of thorough data analytics.

Download the Uptime app to

Audio iconRead or listen, with different modes
Adjust speed iconAdjust audio speed in the app
Bookmark iconBookmark to save titles for later
Share iconShare your favourite Hacks
Download

Download Uptime to get the key insights and actions from Digital Marketing and Data Driven Analytics

Get the app now

Favorite Quote

"You need to be very clever about posting, because it is the audience and platform that determine the outcome. At the end of the day, a digital footprint is the data left behind when you go online, and it is quite important."

Fernando Sierra Saavedra

You may also like

Buy, Rehab, Rent, Refinance, Repeat
David M Greene
The Art of Execution
Lee Freeman-Shor
Greg McKeown: The Art of Effortless Results
The Tim Ferriss Show, Tim Ferris, Greg McKeown
The Multi-Hyphen Life
Emma Gannon
Conscious Leadership
John Mackey, Steve Mcintosh, Carter Phipps
Big Little Breakthroughs
Josh Linkner
Introduction to SEO
Rand Fishkin
Elon Musk: SpaceX, Mars, and Tesla
Lex Fridman Podcast, Lex Fridman , Elon Musk
Token Economy
Shermin Voshmgir
The Future of Payment Technology
University of Michigan, Andrew Wu, Robert Dittmar
Guide to Investment Strategy
The Economist, Peter Stanyer, Stephen Satchell
Mental Health at Work
James Routledge
Backable
Suneel Gupta, Carlye Adler
A Short History of Financial Euphoria
John Kenneth Galbraith
The New Breed
Kate Darling
Where Will Man Take Us?
Atul Jalan
Now What
Ari King
Brian Armstrong: How I Built Coinbase
How I Built This, Guy Raz, Brian Armstrong
The Secret Thoughts of Successful Women
Valerie Young
New Year, Same You
We Can Do Hard Things, Glennon Doyle
Digital Wellbeing
University of York
Fixed
Amy E Herman
Common Malware Attacks and Defense Strategies
EC-Council
You Have More Influence Than You Think
Vanessa Bohns
Whit Gibbs: How Everyone Can Become a Bitcoin Miner
The Pomp Podcast, Anthony Pompliano, Whit Gibbs

View the full hack with *uptime

App store iconGoogle play store icon

Digital Marketing and Data Driven Analytics

Brenda Aranda

If you buy this course we may receive a small commission for this purchase.

Take this course on edX
© 2022 Uptime App LtdWe will receive a small commission from all purchases on Amazon