The Charisma Myth debunks the idea that charisma is a born trait, outlining several tools and exercises we can use to develop a charming social appeal and magnetic personality, even if we're not extroverted.

You may believe that charismatic people were born with a rare gift, whereas you yourself don't have the talent or the 'right personality' to be charming.

Like any other skill, you can develop charisma no matter who you are.

It takes work, however, but in The Charisma Myth, you can learn how to finally let your inner light shine through.

Being charismatic is not just an essential skill for leaders and business people, it's for everyone - whether you're a college student, an executive, or an employee, this skillset will help you immensely in both your personal and professional life.