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Course Hack
Storytelling and Emotional SellingBy Dan Boswell

In a Nutshell

Learn to connect your business case to a good story and embed key data so your audience will be much more likely to tune in, remember, and act.

Favorite Quote

Those who tell the stories rule the world.

Hopi proverb

Introduction

Throughout history and across cultures, here’s the one thing that everyone has in common: the need to tell stories.

Storytelling has always been and always will be the best way to emotionally engage your counterparts.

Whether you’re pitching a person, a product, or a brand, the story matters.

Dan Boswell is the co-founder of Boswell Communication Training, with over two decades of expertise in communication psychology and branding.

In this course, you’ll learn how to make people care about your product or proposal by engaging their memories, experiences, and feelings with a story.

Are you ready to become a great business Storyteller?

Here are the 3 key insights from this Hack

  1. 1.
    If a picture is worth 1,000 words, then a good story is worth 10,000
  2. 2.
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  3. 3.
    Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc volutpat, leo ut.
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