This course is a wake-up call to everybody who thinks doing business is simple and easy. Being an entrepreneur is like being a scientist, and Kim Kaupe helps us learn the periodic table of entrepreneurship.

Around 90 percent of all startups fail. People might have good ideas, but if their execution is lacking, their ventures won't succeed.

Learning from successful entrepreneurs is the best way to found a startup with a clear set of goals and objectives.

Kim Kaupe is the founder of Bright Ideas Only, a fan engagement agency.

The successful entrepreneur, speaker, and teacher has worked with Paul McCartney, Oprah Winfrey, and the New York Mets, helping them boost engagement and enlarge their fan bases.

In this course, Kaupe takes us through the bustling world of startups, tackling crucial topics from financing and co-founding to personal branding and customer engagement.