course hack

Psychology of Popularity

The University of North Carolina at Chapel Hill, Dr. Mitch Prinstein

5 mins

3 key insights

Visual, audio & text

Do you care what others think? This course teaches us about the profound impact our popularity can have on us as children, and how these effects can reverberate into our adult lives.


Psychology of Popularity

Psychology of Popularity

by The University of North Carolina at Chapel Hill


Popularity can seem a superficial concept. Shouldn't we have better things to do than worry about what others think of us? While worrying perhaps isn't the best response, others' perceptions certainly resonate with us, and it's useful to know how to deal with them.

Dr. Mitch Prinstein is a professor of clinical psychology at the University of North Carolina at Chapel Hill. In this course, Prinstein explains how sensitivity to popularity is hardwired into our brains, sometimes in ways we may find uncomfortable. Going deeper, Prinstein demonstrates how our childhood popularity level can inform our present-day experiences, and how different forms of popularity are associated with different outcomes in our lives.

Favorite quote

We want to do what everyone else is doing, even if we resist that idea and we think, no, no, I'm an individual, I don't just conform.

- Dr. Mitch Prinstein

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