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Course Hack
Guy Kawasaki on EntrepreneurshipBy Guy Kawasaki

In a Nutshell

Silicon Valley venture capitalist Guy Kawasaki shares how to develop a successful pitch, create the right prototype, and leverage social media to benefit your business.

Favorite Quote

The way it works is two guys in a garage, two girls in a garage, one guy and one girl in a garage ... They build a product that they want. And knock on wood, they're not the only two people in the world that want it.

Guy Kawasaki

Introduction

Starting a new business venture is a challenging feat in itself, but it can be even more difficult to get funding.

It doesn't matter how great your product is — if you can't pitch it right, you will find it hard to get your foot off the ground.

Guy Kawasaki is a venture capitalist who has worked with Apple, Google, and graphic design service Canva.

Kawasaki is known as the father of 'evangelist marketing,' meaning he knows a thing or two about getting others to believe strongly in a product.

In this course, Kawasaki teaches his top tips for getting others to have absolute faith in your business.

Here are the 3 key insights from this Hack

  1. 1.
    Create a successful pitch with the 'ten-twenty-thirty' rule
  2. 2.
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  3. 3.
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