Book HackGrinding It OutBy Ray Kroc
In a Nutshell
American businessman Ray Kroc recounts how he turned McDonald's into one of the biggest fast-food chains in the world.
Favorite Quote
It is no achievement to walk a tightrope laid flat on the floor. Where there is no risk, there is no pride in achievement, and consequently, no happiness.
Ray Kroc
Introduction
When we think of fast food, a Big Mac is one of the first things that comes to mind.
Today, the famous golden arches of McDonald's can be found around the world. But from 1940 to 1954, McDonald's was just a family-run restaurant in San Bernardino, California.
Ray Kroc is the American businessman behind McDonald's rise to global success.
In his book Grinding It Out, which was first published in 1977, Kroc describes his journey from selling milkshake machines to founding an iconic multi-billion dollar corporation.
Here are the 3 key insights from this Hack
- 1.Ray Kroc was a dedicated salesman before he entered the restaurant business
- 2.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc volutpat, leo ut.
- 3.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc volutpat, leo ut.
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