This course offers techniques for structuring your business correspondence, teaching you to make your writing more comprehensible, concise, and relevant for all readers.

Although much of what we write today consists of messages no longer than a tweet, many of the traditional aspects of writing letters and emails remain in business.

Even the most powerful correspondence can become ineffective if you don't use the appropriate language.

Effective writing isn't just about a message being correct; it's about compelling the reader to take action.

Tom Geller is a writer, journalist, and communications consultant.

In this course, Geller shows you how to structure and present information so that it clarifies your goals and the topic at hand.

You'll learn how to write so that you can engage your audience and encourage a positive response.