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Twelve and a Half Summary

Gary Vaynerchuk

Twelve and a Half

by Gary Vaynerchuk

Twelve and a Half

Gary Vaynerchuk

Clock Icon5 min
Insight Icon3 key insights
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Entrepreneur and internet personality Gary Vaynerchuk explores the twelve and a half emotional ingredients he considers necessary for success in business.

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Twelve and a Half

by Gary Vaynerchuk

Twelve and a Half

Gary Vaynerchuk

Overview

The business world has a long history of favoring short-term gain over emotional intelligence and humanity. Think of the prevalence of toxic office politics and workplace cultures based around fear. Is it possible for us to find success in business by leading with kindness and empathy?

Gary Vaynerchuk, who also goes by GaryVee, is a podcaster, influencer, and bestselling author. Vaynerchuk is also an accomplished entrepreneur, the CEO of media agency VaynerMedia, and co-founder of Resy.

Drawing from his experience, Vaynerchuk delves into the twelve and a half essential emotional ingredients for achieving long-term success in the business world. These include qualities like self-awareness, gratitude, and tenacity. Vaynerchuk also provides real-world scenarios to apply his ideas to, like an employee requesting a pay raise or a manager faced with disciplining an employee, as well as exercises to build your emotional capacity.

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Favorite Quote

"It's harder to gauge the 30-, 60-, 90-, 365-, or even 730-day effectiveness of empathy, kindness, and self-awareness in an organization, but their results will play out. When you can eliminate fear from your organization, very good things happen."

Gary Vaynerchuk

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Twelve and a Half

Gary Vaynerchuk

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