To Sell Is Human shows you that selling is part of your life, no matter what you do, and what a successful salesperson looks like in the 21st century, with practical ideas to help you convince others in a more honest, natural, and sustainable way.

To Sell Is Human is the latest masterpiece from Daniel Pink, which explains how selling has become part of all our lives, and how we can do it well – which means in a sustainable and honest way, without pushing clients and making them feel uncomfortable.

If you're not sure that you're a born salesperson, these lessons will help you make up your mind.