Book HackThe Hidden BrainBy Shankar Vedantam
In a Nutshell
In his 2010 book Hidden Brain, Shankar Vedantam, a writer for the Washington Post, discusses how our unconscious mind develops certain biases that stick with us and affect our decision-making skills.
Favorite Quote
Biases affect everything from how we form personal relationships and make investments, to how we deal with terrorism and war.
Shankar Vedantam
Introduction
How much control do you really have over your life?
We like to think that we are in the driver's seat, but research has shown that many of our decisions and preferences are made by our subconscious mind or 'hidden brain.'
Shankar Vedantam is the former author of the Washington Post's Department of Human Behavior column. In this 2010 book, Vedantam explains what the hidden brain is, how it develops, and how it influences us on a level we cannot detect, no matter how hard we try.
The Hidden Brain prompts readers to think deeper about the unseen influences behind our choices and opinions.
Here are the 3 key insights from this Hack
- 1.Your unconscious mind, or the hidden brain, is designed to make snap judgments, which leads to implicit bias
- 2.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc volutpat, leo ut.
- 3.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc volutpat, leo ut.
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