Podcast HackThe Future of Digital Marketing: AI and Why the Basics Still MatterBy The Digital Marketing Podcast, Daniel Rowles, Alex Schultz
In a Nutshell
In this October 2025 episode of The Digital Marketing Podcast, host Daniel Rowles discusses the future of digital marketing with Meta's Chief Marketing Officer Alex Schultz, who shares why he believes marketing fundamentals still matter in the age of AI.
Favorite Quote
Online marketing is good, it grows the economy, and I'm proud of it. Someone needed to say something positive, so I wanted to say something positive.
Alex Schultz
Introduction
Marketing channels are always changing, but the principles that make them work are timeless.
In the age of digital marketing and AI, it's tempting to believe we have to reinvent the wheel to market a business. But the marketing fundamentals that have worked for decades can be applied to the modern landscape.
Alex Schultz, Chief Marketing Officer at Meta, shares his favorite marketing fundamentals in this October 2025 episode of the Digital Marketing Podcast. He also explains his predictions for how AI will change marketing over the next ten years.
The Digital Marketing Podcast is hosted by Daniel Rowles and Cieran Rogers, and produced by Target Internet.
Here are the 3 key insights from this Hack
- 1.Marketing goals and metrics are not the same thing
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- 3.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc volutpat, leo ut.
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