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Book Hack
The Everything StoreBy Brad Stone

In a Nutshell

The Everything Store documents the rise of Amazon online through 300 interviews with current and former Amazon employees and executives.

Favorite Quote

It's easier to invent the future than it is to predict it.

Jeff Bezos

Introduction

Brad Stone took on no easy task when he ventured out to publish The Everything Store: Amazon is one of the world's most secretive companies.

However, Stone managed to interview over 300 current and former employees, as well as Bezos's family members.

Amazon's story is controversial, as is the man behind it.

However, if you have your own vision and are trying to grow your own business, there are a couple of lessons to be learned from the meteoric rise of this $100+ billion per year company.

The philosophy of its founder can help you grow your business and improve customer service.

Here are the 3 key insights from this Hack

  1. 1.
    Invest in customer service
  2. 2.
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  3. 3.
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