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BOOK HACKThe E-Myth Revisited
Michael E. Gerber
The E-Myth Revisited
by Michael E. Gerber
The E-Myth Revisited
Michael E. Gerber
5 min
3 key insights
Visual, audio & textThe E-Myth Revisited explains why 80% of small businesses fail, and how to ensure yours isn't among those by building a company that's based on systems and not on the work of a single individual.
The E-Myth Revisited
by Michael E. Gerber
The E-Myth Revisited
Michael E. Gerber
Overview
Originally published as The E-Myth in 1986, Michael Gerber revised and updated the book in 1995. The E-Myth Revisited has long sold over a million copies.
You might know the common statistic that 80% of new businesses/startups fail. That's the phenomenon that Gerber digs into in this book. Running a business is very different from understanding technical work. However, we can set up a company that depends much more on systems than it does on people, and be handed over to anyone with the right instructions.
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Favorite Quote
"If your business depends on you, you don't own a business - you have a job. And it's the worst job in the world, because you're working for a lunatic!"
– Michael E. Gerber
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The E-Myth Revisited
Michael E. Gerber
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