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Screw Business As Usual Summary

Richard Branson

Screw Business As Usual

by Richard Branson

Screw Business As Usual

Richard Branson

Clock Icon5 min
Insight Icon3 key insights
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By viewing the world's most pressing issues as business problems, find out how the power and resources of corporations can be harnessed for the greater good.

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Screw Business As Usual

by Richard Branson

Screw Business As Usual

Richard Branson

Overview

Businesses have the power to change the world for the better. Capitalist ideology has often put the goal of producing profit ahead of the wellbeing of people and the planet. It's time to reverse that trend and radically change business philosophy to create a powerful force for the betterment of society.

Richard Branson is a famous British businessman, investor, and author. Among his business interests in aviation, media, and travel, Branson founded the charity Virgin Unite. Unite focuses on helping talented entrepreneurs bring their ideas to life. First published in 2011, Screw Business As Usual is a Sunday Times Bestseller and Branson's eighth book.

Using a series of anecdotes from his time in business, Branson explains how ethical business not only benefits the planet but also profits. The book is a rallying cry for change targeted at entrepreneurs and business leaders.

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Favorite Quote

"It is important for people in business to recognise that long-term shareholder value is more likely to be created by companies that value their employees, act as good environmental stewards and think long term in general. "

Richard Branson

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Screw Business As Usual

Richard Branson

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