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Repairing Your Reputation Summary

Lida Citroën

Repairing Your Reputation

by Lida Citroën

Repairing Your Reputation

Lida Citroën

5 min
3 key insights
Visual, audio & text

Celebrated Branding Consultant, Lida Citroën, helps us navigate through the trickiest parts of restoring a damaged reputation.

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Repairing Your Reputation

by Lida Citroën

Repairing Your Reputation

Lida Citroën

Overview

Lida Citroën has had plenty of experience handling reputation management fiascos over the three decades of her career in branding and reputation management. She has helped organizations and individuals all over the world to get out of sticky situations as well as begin to build their reputations once the threat has disappeared.

In this course she highlights the key takeaways she has taken from those years of building up reputations. We even get a glimpse of what some of those experiences were like as she shares interesting client stories, as well as how she navigated through these challenges. She uses those stories as a backdrop to share some simple but remarkably effective techniques we can use to piece together our own reputation repair strategy.

More importantly, she lays down some key reputation management principles we all need to be aware of even if we are not in a time of crisis. She breaks down what role a reputation plays in our careers as well as how we can proactively cultivate a reputation that works for us.

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"We act on logic, and we buy on emotion."

Lida Citroën

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Repairing Your Reputation

Lida Citroën

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