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Ask Summary

Ryan Levesque

Ask

by Ryan Levesque

Ask

Ryan Levesque

Clock Icon5 min
Insight Icon3 key insights
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Ask shows you a method that helps you take the guesswork out of the equation so you can give your customers what they want, even if they don't know what they want.

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Ask

by Ryan Levesque

Ask

Ryan Levesque

Overview

Imagine you enter a store and browse the shelves because you're not sure what to buy. Suddenly, a salesperson asks "How can I help you today?", and you don't know what to say because you don't exactly know what you want. Even worse, what if she starts offering you items and telling you their benefits without you even wanting the products? You'll feel pretty annoyed, won't you?

That's exactly the approach most online business owners take when it comes to marketing their products. They show the same offers on their websites and in their emails to everybody and wonder why they're getting a pathetic response from their audience. Without asking, you'll never know what your customers want because they themselves don't know what they want in many cases.

Now you may be wondering, how do you ask what they want if they're not sure themselves? That brings us to the problem that most marketers don't know how to survey their audience. They create irritating and tedious surveys that most often capture useless data.

That's where Ask: The Counterintuitive Online Formula to Discover Exactly What Your Customers Want to Buy…Create a Mass of Raving Fans…and Take Any Business to the Next Level comes in. The Ask Formula by Ryan Levesque is a customer-focused method that lets you create hyper-relevant offers so you can get more engagement and sales. As a result, you can serve more people and your business starts booming.

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Favorite Quote

"One of the biggest things I discovered was that I had been taking a 'one size fits all' approach to my marketing."

Ryan Levesque

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Ryan Levesque

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