Podcast HackA Copywriter's Guide to AIBy The Digital Marketing Podcast, Daniel Rowles, Kerry Harrison
In a Nutshell
In this July 2025 episode of The Digital Marketing Podcast, host Daniel Rowles talks to copywriting and AI expert Kerry Harrison about how to get the most out of Claude — Anthropic's ethical and nuanced AI assistant.
Favorite Quote
Creating authentic content with AI comes down to also bringing in the human element. And that's regardless of whether you are using Claude, ChatGPT, or Gemini, the same rules apply, really — you have to put in the work.
Kerry Harrison
Introduction
AI-powered chatbots like ChatGPT and Gemini have revolutionized the way we learn, brainstorm, and write, especially in fields like marketing and communication.
But the rapid increase in AI-generated content across different platforms has made much of our writing seem inauthentic and repetitive. Exploring different tools is essential if we want to get the most out of AI technology.
Daniel Rowles is a digital marketing consultant, author, and one of the hosts of Target Internet's Digital Marketing Podcast.
In this episode from July 2025, Rowles invites Kerry Harrison – an experienced copywriter and AI expert – to explain how she uses Claude AI to craft authentic content and develop marketing strategies.
Here are the 3 key insights from this Hack
- 1.Anthropic’s Claude AI was designed with a safe and ethical approach
- 2.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc volutpat, leo ut.
- 3.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc volutpat, leo ut.
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